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TokiCast

Toki · Founder

I'm Taqwa.You know me as Toki.

An Iraqi content creator and podcast producer in Dubai. I write, film and edit my own work, and I talk about books, plants, healthy living and women's topics.

Graduated from and worked with

  • Arab Youth Center
  • New Media Academy
  • Forbes Middle East
  • Arab Reading Challenge
  • Arab Hope Makers
  • Nabta

My community

More than

240K

followers on my personal accounts

An Arabic-speaking community I've built since 2021 around books, plants and everyday life, on Instagram, Facebook and TikTok.

About me

On my own accounts I do everything myself: the idea, the script, the filming, the edit and the publishing.

For podcasts I also coordinate the guests and film in professional studios in Dubai. That is how Rihlat Haml was made, and how TokiCast began.

I work with brands and publishers when the collaboration fits my audience and my topics, and every paid post is clearly disclosed.

Programmes I graduated from

I learned content-making with the best

Two of the Arab world's leading programmes for young content creators and media talent.

Cohort 8 · 2026

Young Arab Media Leaders

Arab Youth Center

A programme that brings together young people from across the Arab world to train in modern media tools, content and storytelling, and fact-checking.

New Media Academy
Season 5 · 2024

Faris Al Muhtawa

New Media Academy

New Media Academy's intensive training programme for Arab content creators.

My journey

From digital marketing to podcasting

  1. 2018

    Digital marketing

    Campaigns and content for brands in Baghdad, from planning through to reading the results.

  2. 2021

    My own accounts

    I started making content about house plants, books and everyday life, and built an Arabic-speaking community on Instagram, Facebook and TikTok.

  3. 2024

    Faris Al Muhtawa

    I graduated from Season 5 of New Media Academy's programme.

  4. 2025

    New Media Academy

    As the academy's content creator I covered the Arab Reading Challenge and Arab Hope Makers, and made content with Forbes Middle East.

  5. 2026

    Rihlat Haml and TokiCast

    In January I launched my first podcast production, and TokiCast was born with it.

  6. 2026

    Young Arab Media Leaders

    In October I graduated from the 8th cohort of the Arab Youth Center's programme.

Partnerships and coverage

I've worked with

I created content for New Media Academy in 2025 and 2026, covering major Arab initiatives with them.

New Media Academy

New Media Academy

Content creator · 2025–2026

Forbes Middle East

Forbes Middle East

Joint content · Sustainability Leaders

Arab Reading Challenge

Arab Reading Challenge

Coverage

Arab Hope Makers

Arab Hope Makers

Coverage

Nabta

Nabta

Partnership · online plant shop and care platform

My topics

What I talk about

Lifestyle
Plants
Books
Healthy living
Women's topics
Women's empowerment

Ways to collaborate

How we can work together

Book Spotlight

Book review

My honest opinion of a book after reading it, face to camera.

Book Spotlight

Story Hook

AI-generated animation that tells the story's hook, reveals the book and ends with questions that make people curious.

Sponsored

A post or a campaign

A Reel, a TikTok or a set of Stories, or a campaign across platforms over a few weeks, always disclosed.

Events

Hosting and moderating

Hosting and moderating launches, panels and events.

My principles

What I don't compromise on

  1. 01You pay for a feature, not a positive opinion.
  2. 02Every paid post is clearly disclosed.
  3. 03I only collaborate within my topics, to keep my audience's trust.
  4. 04Any AI-generated content is labelled.

My accounts

Follow me

My personal accounts carry my own photo; TokiCast is my business account.

UAE Media Council Advertiser Permit No. 2068346

Let's make something honest together

Send me your idea; I'll ask for the book or product first, to try it myself.